Most med spas aren't struggling because they lack clients. They're struggling because their revenue model is broken.
Discount-heavy memberships
Too many confusing tiers
No perceived value
Bundle access + experience + results
Keep tiers simple (2-3 max)
Sell outcomes, not treatments
2-3 tiers only
Value-based pricing
Position as a skin plan
Monthly credits
Rotating perks
Built-in urgency
No systematic follow-up process
Staff doesn't sell consistently or confidently
Zero onboarding or retention strategy
No automation behind the scenes